It requires strategic planning to ensure that video is developed around prospective client needs, communicating attorney and firm expertise, messaging to enhance firm branding, video search engine optimization, and a targeted video syndication plan. Professional Video Generates 4x – 7x More Engagement & Response Rates from Potential Clients
Full Answer
Develop New Clients, Enhance Firm Branding, and Generate Higher Google Rankings
With the advent of inexpensive video cameras and social media video sites, there is a tendency to believe that effective video can be done simply by turning on a camera, speaking for a couple of minutes, and then uploading the video to YouTube or other sites. This is not the case.
Developing Distribution & Placement Schedules
At Esquire Interactive, we develop a comprehensive plan to syndicate videos throughout a number of website and client platforms, including:
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