what to post on a lawyer facebook

What Lawyers Should Post on Facebook People and businesses post anything you can think of on their Facebook pages — pet videos, food pictures, selfies, and self-promotion — but there are a few types of posts that are helpful for lawyers looking to build an audience and brand. Share articles and tips in your area of law

Full Answer

Is it OK for a lawyer to post on Facebook?

Don’t overshare. Be careful not to overstep professional ethics boundaries on Facebook or any other social media platform, which are public forums. To best protect your practice and your clients, do not share any information that would be considered a violation of confidentiality or client-attorney privileges.

How can I promote my law firm on Facebook?

If your law firm is involved in local events, make sure there is a dedicated Facebook event and that your firm name is represented. For example, if you sponsor a local 5k, you can ask the organizer to include your firm in the description of the event and tag your Facebook page.

What will Facebook Ads look like for law firms?

Facebook Ads will look a little different for law firms than other industries. A jeweler, for example, could safely show ads to married couples to try to increase watch or jewelry sales. A divorce attorney likely wouldn’t benefit from that same strategy and may instead upset a few happy couples.

How can I diversify my Facebook content for my law firm?

Many attorneys operate under the guise that Facebook content must be generated solely from your firm. One easy way to diversify your content is simply sharing related content from other pages. This may be from a local news outlet, legal industry page, or another organization.

What should lawyers post on Facebook?

What Lawyers Should Post on FacebookShare articles and tips in your area of law.Share blog posts from your law firm.Share client feedback and testimonials.Share relevant local and national news.Post answers to frequently asked questions.Share firm events and news.Post motivational and inspirational content.More items...•

How do you compliment a lawyer?

You're such a brilliant lawyer. I am so grateful for your passion, dedication, and professionalism. I've hired lawyers before, but you are truly the best I've ever worked with. Thank you so much!

How do you start a message to a lawyer?

Begin your traditional letter or email with "Dear Mr. ..." or "Dear Ms...", followed by the attorney's surname and a colon. For example, use "Dear Mr. Smith:" to address the attorney. If you write legal letters frequently, save this template to use in future correspondence.

What is the proper greeting for a lawyer?

Method 1 of 2: In the salutation for a letter or email, address an attorney the same way you would any other respected professional- using "Mr." or "Ms." followed by their surname. Generally, this is the best way to address an attorney if you've never spoken to them before.

Are lawyers good in bed?

Why are lawyers so good at sex? Lawyers are confident, dominant, and even intimidating. While these are good qualities to have in the courtroom as well as in bed, good attorneys possess other qualities that make them exceptional lovers. They are innovative inventive and most importantly good listeners.

What is the best gift for a lawyer?

In the following section, we'll go over a list of 24 gift ideas for that special lawyer or law student in your life.Instant Pot. ... Noise-cancelling headphones. ... Nest thermostat. ... Meal-prep service subscription. ... Espresso machine. ... Favorite mug. ... Home office greenery. ... Foam gavel.More items...•

What should you not say to a lawyer?

Five things not to say to a lawyer (if you want them to take you..."The Judge is biased against me" Is it possible that the Judge is "biased" against you? ... "Everyone is out to get me" ... "It's the principle that counts" ... "I don't have the money to pay you" ... Waiting until after the fact.

What's the difference between attorney and lawyer?

Attorney vs Lawyer: Comparing Definitions Lawyers are people who have gone to law school and often may have taken and passed the bar exam. Attorney has French origins, and stems from a word meaning to act on the behalf of others. The term attorney is an abbreviated form of the formal title 'attorney at law'.

Do lawyers text you?

While text messaging may feel more informal, lawyer texts are still considered client communication. So, it's your responsibility to retain copies just as you would with emails or written correspondence.

What do you call someone with a JD?

Address an individual by "Mr.," "Mrs." or "Ms." in all social or informal correspondence. This is the most socially acceptable way to address people in conversation as well. Use the title "Esquire" or "Attorney at Law" after a lawyer has passed her bar exam.

How do you write JD after a name?

Use abbreviations without periods—such as AB, BA, MA, MS, MBA, JD, LLB, LLM, DPhil, and PhD—when the preferred form is cumbersome. Use the word degree after the abbreviation. Example: Louise has a JD degree from California Western School of Law. On occasion it may also be appropriate to use formal names of degrees.

Can I use Esq after my name?

"Esq." or "Esquire" is an honorary title that is placed after a practicing lawyer's name. Practicing lawyers are those who have passed a state's (or Washington, D.C.'s) bar exam and have been licensed by that jurisdiction's bar association.

Why use Facebook for lawyers?

A benefit to using Facebook as a marketing tool for lawyers, is the ability to build authority in your local market over time. One way to do this is by sharing content related to the areas of practice you not only want to promote, but what you want to be known for and associated with in building brand awareness.

How to use Facebook for business?

Facebook can also serve as a public relations tool. If you’re firm is actively involved in local communities and events, then use your Facebook business page to promote events and follow-up after them. You can post event and organizational news to: 1 Promote upcoming events 2 Festival or Charity events that the firm is sponsoring 3 Notable news about employees and staff 4 Staff and Team building days and events 5 Winners and Recipients of contests, scholarships or community recognition

Why is it important to attract blog readers?

Attracting blog readers is a great way to build credibility, authority and therefore is more impactful for your awareness advertising. Now when the reader is likely to search for a lawyer online, they’re more likely to search specifically for your law firm by name rather than a listing of lawyers. 7.

What is Facebook used for?

Facebook can also serve as a public relations tool. If you’re firm is actively involved in local communities and events, then use your Facebook business page to promote events and follow-up after them. You can post event and organizational news to:

How to engage with your community on Facebook?

Another way to engage with your local market and community on Facebook is by asking and answering questions for that community. Think beyond the common FAQs you may post on your website. Get to questions that people ask regarding legal matters you help them through.

Why are legal jokes and memes so popular?

Publishing legal jokes and memes is a great way to drive significantly more engagement than other types of more serious content you’re likely to post. Due to higher impressions, reach and engagements, your firm’s brand will be seen by more people.

Can lawyers use Facebook?

Many lawyers and law firms have taken advantage of this for their own marketing purposes, while many have not. Many lawyers and firms simply don’t know how to effectively use Facebook to promote their services and areas of practice. While it can be used strictly for advertising goals such as generating new clients and leads quickly, ...

1. Repurpose content for Facebook

The easiest way for lawyers to use Facebook is to repurpose marketing content. This content might include blog posts, videos, and podcasts that are relevant to your practice area. For example, if you’re blogging or podcasting, you can promote this content through posts on your law firm’s Facebook page.

2. Behind-the-scenes at your law firm

Social connections and authentic conversations are crucial parts of social media. In particular, Facebook for lawyers is a great way to create a unique law firm brand personality. Facebook allows you to bring light to the more human and engaging elements of your law firm.

3. Legal news and events

As a lawyer, you likely already stay on top of legal news and events, especially if they are related to your practice area. Sharing this information on Facebook is a great way to inform others about the news. You also get the opportunity to comment on how the news affects the legal community and your potential clients.

4. Incorporate humour

Bringing a sense of humour to your Facebook content is an excellent way to engage with your target audience. Just ensure the type of humour you use is relevant, engaging, fits your law firm brand’s overall messaging, and isn’t offensive.

5. Answers to common client questions

A Facebook study found that 66% of people state being able to send a message to a business made them feel more confident in the brand. While face-to-face and email communication can help your law firm build a better client-centered experience, Facebook for lawyers is an excellent communication tool.

6. Maintain brand consistency

Brand consistency is ensuring that all the content your firm publishes, is inline with a similar message, colour palate, letter font, visual style, and a matching tone across all online and offline channels. Content channels include social media, websites, blogs, etc. Having this unified brand messaging helps people recognize your firm’s brand.

Facebook for lawyers is an important part of your marketing strategy

Facebook marketing for lawyers and running a firm’s social media strategy is challenging. But if you keep in mind the seven effective ways for lawyers to use Facebook, this social media channel can boost your law firm’s brand awareness, reputation, and can help your firm gain new clients.

Why Facebook?

It’s easy to think that social media marketing and Facebook is just for restaurants and small fitness boutiques or apparel line, which are all businesses with enthusiastic communities and visual products.

Organic Facebook Marketing for Lawyers

There are two key ways to get more clients and build relationships on Facebook: organic Facebook marketing and advertising with Facebook Ads.

Facebook Ads for Law Firms & Lawyers

Once you’ve got your Facebook Page optimized and ready to go, you’re set to start running Facebook Ads.

Conclusion

Facebook marketing is often underutilized by many law firms. This will give you a distinct edge over your competition if you choose to be active on the platform. You should utilize organic Facebook marketing to develop strong relationships and a trustworthy, credible online presence.

What are some mistakes lawyers make on Facebook?

One of the biggest mistakes we see law firms make on Facebook is a lack of content diversity. If you only post your law firm’s blog articles, for example, your content can become boring. Many attorneys operate under the guise that Facebook content must be generated solely from your firm.

How to increase social media presence for law firm?

If you’re looking to increase your law firm’s social media presence, look for opportunities to include links to your Facebook page where it makes sense. An email signature is one great place to do so.

How to reach out to Postalitoday?

If you’d like to discuss your firm’s social media presence and how it fits your marketing efforts, reach out to Postalitoday at (800) 667-3612, or through the online form. Give Us a Call. 888-744-8295. Or send us a message with our.

Can a law firm use Facebook messenger?

Don’t neglect your law firm’s direct messages. Potential and existing clients may use Facebook messenger to get in touch with your law firm, so being responsive is a crucial element of your overall client experience. When someone views your firm’s Facebook page, your responsiveness to messages is displayed.

Can lawyers post on Facebook?

For mid to large-sized law firms, it’s often not the attorneys posting directly to Facebook. It’s usually a marketing professional or agency. Much like being an attorney, managing a social media page can be a demanding and time-consuming job.

Can I view ads from Facebook law firm?

With law firm marketing , it’s always helpful to develop an understanding of what competitors are doing to stay ahead. Facebook’s Ad Library provides an opportunity to do so. Through the ad library, you can view all ads from Facebook pages.

Is Facebook a public entity?

NOTE: Facebook is now a public entity. All members must post a note like this. If you do not publish a statement at least once, it will be tacitly understood that you are allowing the use of your photos, as well as the information contained in your profile status updates.

Is the Facebook hoax going viral?

Exactly. The hoax has literally gone viral, with many people sharing it. So viral in fact that Facebook has created a notice page to assist users in not falling for the hoax. We suggest you do not fall for any of these scams, and if paranoid, it is better to go to the privacy settings on Facebook and turn it to the “only me” option.