how to make good website for a lawyer

by Edna Keebler 5 min read

  • Brainstorm your goals before you create an attorney website. You should definitely include information about what kind of law you practice, your experience, and what you can do for your ...
  • Consider your attorney website from the perspective of your potential clients. What are your ideal clients looking for when they need to hire a lawyer? ...
  • Look at other attorney websites. They should give you plenty of ideas, and a sense of your competition.
  • Don’t forget to add a professional photo of yourself to your attorney website. ...
  • Think about keywords for search engine optimization. What are your target clients searching for when they’re looking for the services you offer? ...
  • Add a blog. A blog can establish your expertise and show that you are up to date on the current legal issues in your area of practice. ...
  • Use other online tools to promote yourself and your attorney website. ...
  • Interested in getting new local clients online and working with them in the cloud? Try Rocket Lawyer On Call. ...

Here are a few branding tips for your law firm's website design.
  1. Use Your Logo and Law Firm Name. ...
  2. Use Your Brand Colors. ...
  3. Stress Your Advantage. ...
  4. List Your Law Firm With Google My Business. ...
  5. Use Social Listening to Create Content. ...
  6. Optimize for SEO. ...
  7. Share Testimonials. ...
  8. Display Achievements and Practice Areas on Attorney Profiles.
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May 7, 2018

Full Answer

What makes a good law firm website design?

Feb 07, 2022 · 7 law firm website tips and best practices 1. Put your website visitors first. While your law firm website is a marketing tool for your practice, it’s important to... 2. Make your contact information easy to find on your law firm website. There are few things more frustrating than... 3. …

How do I set up my own law firm website?

Apr 18, 2022 · 10 Tips For Building The Best Law Firm Website Focus On A Primary Goal First things first, what is the main desired goal of your law firm website? For most law practices, the idea is to get more leads online. If this is your case, every element that forms your law firm web design should push people towards this goal.

What are the best lawyer websites?

How to Create an Attorney Website Brainstorm your goals before you create an attorney website. You should definitely include information about what kind... Consider your attorney website from the perspective of your potential clients. What are your ideal clients looking for... Look at …

How can I promote my law practice online?

Here are some of the most important elements your law firm website design needs to function properly: Easy navigation. Your website navigation should be easy to understand and follow. For example, each page title should... Clean sitemap. Include a sitemap which is a visual map of the pages on your ...

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What should be included in a law firm website?

12 Must-Have Pages On Your Law Firm WebsiteHomepage. Whether you're a large international law firm or a solo attorney, you need a homepage that does a number of important things: ... Our Firm. Your 'why' is important. ... Lawyer Biographies. ... Practice Area Pages. ... Sub-Practice Area Pages. ... Resource Center/Blog. ... Contact Us. ... 8. 'More items...•Apr 4, 2022

How do I set up a law firm website?

How to Build a Law Firm Website — A Step-by-Step GuideStep 1: Choose your domain name. ... Step 2: Choose your web hosting plan. ... Step 3: Install WordPress. ... Step 4: Install Elementor. ... Step 5: Choose a Law Firm Template Kit.

Should lawyers have websites?

Your lawyer website will build trust and credibility An easy way to show potential clients that you are a trustworthy and high-quality lawyer is to prove it on your website. You can show certificates of your qualifications, provide references from large companies or more personal testimonials from smaller clients.May 6, 2020

How much does it cost to create a law firm website?

The typical law firm website can range from $3,000 – $100,000 depending on the scope of the project, number of practice areas, and number of markets you target.Oct 8, 2021

Why do law firms need a website?

Your law firm's website can make it easier for you to connect with the right potential clients. Many potential clients start their search for an attorney online, and your law firm's website can make it easier for those potential clients to find you, trust you, and ultimately, hire you.

What is law firm SEO?

Search engine optimization (SEO) is the practice of driving more visitors to your law firm's website by increasing your website's position in search engine results pages: the links that show up after you enter something on Google, Bing, or another search engine.Feb 7, 2022

How much does Paperstreet cost?

$8,500 to $15,000 (ish) Our Plus packages start at $9,500. The cost can be greater than $15,000 if the firm has an extensive current website that we need to account, build and plan.Dec 27, 2021

Branding Tips

Great branding goes beyond your logo and colors. Your brand is what makes you stand out from others in your industry and how clients remember you. As such, your brand needs to be reflected on your website. Here are a few branding tips for your law firm’s website design.

Marketing Tips

The following tips will help you not only to make your site more visible in search engines, but also to attract more traffic to your site through social media and content marketing.

Law Firm Website Design Tips

The attorney website design tips below will ensure that your website shows the most important information on your website and ensure your visitors have the best possible user experience no matter how or where they visit your site.

Take Your Law Firm Website to the Next Level With These Tips

The tips in this article will put you on the right path towards creating an engaging and unique law firm website design that turns visitors into clients.

The Best Law Firm Websites of 2021

Family Health Law does an excellent job showcasing how to create a robust and dynamic website. Lisa’s photo and vision are front and center with a clear CTA as soon as the homepage loads. Through a few scrolls, you can easily see Lisa’s services, intended clients, and career journey.

Feeling Inspired?

Now that you’ve looked through our winners and are hopefully feeling inspired to revamp your own website, check out some of our best practices & practical tips for making your site the best it can be!

Why a Website Matters

By understanding the importance of a high-quality law firm website, how to build a website that’s accessible and useful, plus the basic elements you need for success, you can convert your visitors into leads for your firm.

The Purpose of Law Firm Website s

Law firm websites serve many purposes. They share information about who you are, showcase your service areas, and offer potential clients a way to reach out for those services. Beyond that, your website should communicate what makes you unique—your value proposition—to your target client.

Functionality & Accessibility

A website should be two things: both functional and accessible to all. Law firm websites that don’t work scare away visitors, reducing the number of leads you receive.

Grow Traffic with Online and Offline Referrals

Not all website traffic is the best traffic. You must generate qualified traffic to your website that’s ripe for conversion. One of the best ways to do this is by focusing on your online and offline referrals.

Blog Posts, Podcasting, and Content Marketing

Content marketing is a marketing strategy that involves generating high-quality and useful content to stimulate interest in your services. Your website is only one piece of the content marketing puzzle. It’s the content hub, the place where all other contents such as blog posts and podcasts lead back to.

1. ASA Law Group

Topping the list of best law firm websites is ASA Law Group, a worker’s compensation defense firm based in Oak Brook, Illinois. Their website shows off their expertise and ability to meet their clients’ needs by showcasing weekly telebriefs on their homepage.

2. Beacon Law

Many lawyer websites fall into the trap of over complicating their website and making it confusing to the user. Beacon Law, which provides legal services to low-income individuals in Houston, Texas, manages to avoid this by having a clear and easy-to-find having a clear and easy-to-find online intake form right on their homepage.

3. Bend Law Group

All of the best law firm websites place a strong emphasis on branding and getting their message across as soon as the visitor lands on the website. Bend Law Group does this in spectacular fashion with an eye-catching homepage header which reads “Dream big. We got your back.”

4. California Innocence Project

The California Innocence Project helps to free wrongfully convicted individuals in California. The power of their website lies in its simplicity. It knows the work they do will quickly inspire and resonate with their audience, so their website design prioritizes strong visuals and copy to make their mission clear.

5. Cascade Legal Planning

Cascade Legal Planning, an estate planning firm based in Portland, Oregon, has a calming website that clearly highlights different services offered. And, it’s clear what the firm does, because there are pages on wills, trusts, probate, and more that clearly lay out what’s included for each service in a bulleted list.

6. Fresh Legal

Fresh Legal makes our list of best law firm websites due to their excellent use of reassurance copy. As soon as a website visitor lands on their homepage, they’re prompted to schedule a free call.

7. Hamra Law Group

Hamra Law Group, a business and employment law firm in New York, mixes up the traditional law firm website designs template by featuring images of the firm’s key lawyers, allowing prospective clients to put a face to a name right away. This is important, because it could potentially increase a prospective client’s trust in the firm.

1. West Coast Trial Lawyers

When it comes to the best lawyer websites, the West Coast Trial Lawyers firm’s homepage is a fantastic example of a lot of different things done well. They have easy-to-see navigation in the top right hand corner just underneath a prominent phone number that’s placed next to a “free consultations/ no fees until we win” message.

2. Roulston Urquhart Criminal Defence

The entire website of this criminal defense law firm is bold, confident, and just a touch intimidating—exactly what you’d want your criminal defense attorney to be. Everything about it is simplistic, from the monochromatic color scheme to the copy.

3. YLaw Group

YLaw Group offers diverse family law services, including divorce and custody services. These are all very serious concerns, especially to those in them, but their site is fun and can help break the ice. If nothing else, it immediately sets them apart.

4. Bick Law LLP

Bick Law is an environmental law firm and they incorporate that into their branding. Their homepage features a sliding deck of different background images and catchphrases, all of which feature animals and relevant puns.

5. Bhatt Law Group

We’ve looked a lot at site branding and copywriting, but this firm makes our “best lawyer websites” list because of its actual design aspects. Even better, this one is a great example of how to incorporate multiple specialties seamlessly on one site.

6. Robbins Firm

Customers are always looking for who is best and to be the best, you typically need to be doing something different. The Robbins Firm accomplishes this using custom cartoon drawings, but they really hit home with their messaging.

7. Tremain Artaza

The Tremain Artaza’s main page immediately addresses several common objections that customers may have when it comes to lawyers. The average person may have trouble trusting lawyers or be intimidated by the complexity of legal issues. This homepage attempts to put these concerns at ease.

1. Clear Purpose

It’s absolutely essential that when you’re building your own website, you understand exactly what your site is going to do. For example, if you’re looking to create a site to sell products, selling products should be your absolute priority. With every decision you make, you should ask yourself – is this going to help users buy my products?

2. Clear Audience

Identifying who is going to be using your site is also crucial to building a good website. If you can understand what sort of people are going to be visiting your site, reading your blog posts, buying your products, or taking a look through your previous work, then you can build the site to suit them.

3. Straightforward Navigation

Once you’ve established the purpose of your site and your target audience, you can create a site structure and navigation to make it as easy as possible for this audience to get around (and fulfil the site’s purpose).

4. The Right Style

Mr. Porter offers a clean, fuss-free website style, designed to showcase the high-quality, luxury products it sells, and the service it delivers.

5. High Quality Imagery

Once you’ve got your site’s general design nailed down, you can move on to the individual design components.

6. The Right Fonts

A typeface might seem relatively inconsequential. However, users spend most of their time on a website reading (or at least scanning) text, meaning it’s an essential part of the website you want to create.

7. The Right Words

So, you’ve picked your design, you’ve got your images sorted, and you’ve found the right font (or fonts). Now you need to fill your site with the right words.

What should I look for when choosing a lawyer?

The lawyer will be helping you solve your problems, so the first qualification is that you must feel comfortable enough to tell him or her, honestly and completely, all the facts necessary to resolve your problem.

Are there any practical considerations to keep in mind when choosing a lawyer?

Yes, the lawyer’s area of expertise and prior experience are important. Many states have specialization programs that certify lawyers as specialists in certain types of law.

Where should I start to look for a lawyer?

There are many ways to find a reliable lawyer. One of the best is a recommendation from a trusted friend, relative, or business associate. Be aware, however, that each legal case is different and that a lawyer who is right for someone else may not suit you or your legal problem.

Are advertisements a good place to look for a lawyer?

In some ways, yes, ads are useful. However, always be careful about believing everything you read and hear — and nowhere is this truer than with advertisements. Newspaper, telephone directory, radio, television, and Internet ads, along with direct mail, can make you familiar with the names of lawyers who may be appropriate for your legal needs.

What about a local referral service?

Most communities have referral services to help people find lawyers. You might be able to find them under “Lawyer Referral Service” or something similar in your yellow pages. These services usually recommend a lawyer in the area to evaluate a situation.

My new job offers a prepaid legal services plan. What can I expect?

Legal services, like many other things, are often less expensive when bought in bulk. Some employers, labor and credit unions, and other groups have formed “legal insurance” plans. These plans vary. Many cover most, if not all, of the cost of legal consultations, document preparation, and court representation in routine legal matters.

I want to hire a lawyer, but I do not have much money. Where can I find low-cost legal help?

Several legal assistance programs offer inexpensive or free legal services to those in need. Look in the yellow pages under topics such as “legal clinics,” “legal aid,” or “legal advice,” or search online. Most legal aid programs have special guidelines for eligibility, often based on where you live, the size of your family, and your income.

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