how to get more cases as a lawyer

by Winona Bergnaum PhD 7 min read

  • Friends and Family. Your friends and family will be one of the best referrals to help you find new clients as an attorney.
  • Join the Bar Association in Your Community. If you have absolutely no connections, the first thing you should do is join any bar associations of committees in your community.
  • Develop Your Online Presence. Social media and online browsers are great places to start finding clients as an attorney. Get started with a website.
  • Social Media. With a blog for your law firm’s website you can begin sharing content on places like Facebook, Twitter, Instagram, LinkedIn.
  • Advertising. Two methods of online advertising for lawyers is by hiring a Google Adwords agency or a Facebook Ads agency / Instagram Marketing Agency.
  • Attorney Lead Generation Services. If you’re not good with technology, social media, or websites, you can use an attorney lead generation service to find new clients.

Five Tips for Getting More Law Clients
  1. Work your contacts. As a law student, you probably heard over and over again about the importance of networking. ...
  2. Cultivate referral sources. Your clients aren't just your clients; they're also valuable referral sources. ...
  3. Become a blogger. ...
  4. Keep networking. ...
  5. Understand online tools.
Jul 11, 2018

Full Answer

How can I get more clients for my law firm?

How to Get New Clients as a Lawyer. 28% of Lawyers get new clients from directories; 31% of new clients you can get by referral from other attornies; 40% of clients find a lawyer on Google; 62% of clients came from friends; So, digital marketing for lawyers may bring you more than 50% of all possible customers.

How does a lawyer decide what to do?

Jul 14, 2020 · Young lawyers should focus less on money and more on building the skills necessary to succeed as lawyers. Network and Join Organizations. The importance of networking in attracting clients to your law firm cannot be underestimated.

How does a lawyer apply case law to a case?

Jan 23, 2019 · You can find out what other law firms around the country are doing to get more clients, cases and revenue. Here’s an insider tip: The Firmidable blog is sprinkled with quotes from lawyers, case studies and data showing which legal marketing strategies worked. And in this post, we give you highlights from our top blogs of 2018. ...

How does a lawyer win a case?

Mar 25, 2015 · First, lawyers understand and believe the facts their clients relay to them. Second, after hearing the facts and identifying the legal issues a client is facing, a lawyer must find a previously decided opinion (called case law or precedent) with an outcome that favors their client’s position.

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What type of lawyer gets the most cases?

10 Types of Lawyers That Make The Most Money1: Immigration Lawyer. ... 2: Civil Rights Lawyer. ... 3: Family and Divorce Lawyers. ... 4: Personal Injury. ... 5: Criminal Defense Lawyers. ... 6: Corporate Lawyers. ... 7: Bankruptcy Lawyers. ... 8: Real Estate Lawyers.More items...

How do lawyers get noticed?

Tips to Get Noticed in Your Legal CareerBe visible. Recognize that there are many ways to raise your profile within the organization in addition to being diligent at your work. ... Refine interpersonal skills. ... Do more than your job description. ... Be client-focused. ... Develop your business skills. ... Find a mentor.Jul 29, 2014

How do you attract legal clients?

9 Lawyer Marketing Strategies To Attract More ClientsSend Thank You Notes.Create Quality Content.Invest In Local Seo.Look To Legal Directories.Build Authority And Credibility.Target Your Niche.Add Some Personality.Make A Case For Your Law Knowledge.More items...•May 27, 2021

What is the most in demand lawyer?

Highest Client Growth Rates by Practice AreaFamily Law: +2450% (YoY) (Top growth area: Alimony) ... Consumer Law: +2295% (YoY) ... Insurance: +2190% (YoY) ... Criminal Law: +1680% (YoY) ... Civil Rights: +1160% (YoY) ... Personal Injury: +660% (YoY) ... Estate Planning: +330% (YoY) ... Bankruptcy: +280% (YoY)More items...•Sep 21, 2020

What makes a successful lawyer?

Here are the top 5 qualities of a good lawyer: responsiveness, analytical skills, good research skills, speaking skills, and listening skills. and understand it on the spot. When a case is in session, curveballs will likely be thrown and they have to be able to interpret and respond to them appropriately.

What are qualities of a good lawyer?

Good Communication Skills.Judgment.Analytical Skills.Research Skills.Perseverance.Creativity.Logical Thinking Ability.Public Speaking Skills.More items...•Mar 1, 2018

What do clients look for in a lawyer?

Most lawyers want to build a strong client relationship. They believe that when they are professional, logical, and offer good advice (and resolve the matter) that they have provided the elements of a good relationship. Clients see it entirely differently.Jun 14, 2019

How do law firms attract new clients?

Strike conversations with potential clients A one on one marketing opportunity can have a long-lasting and profound effect. Market yourself by mentioning your niche of focus in law and the firm's name. Mention your position as founder of the firm and spark an even more enthralling conversation.May 9, 2018

How do lawyers get paid?

A lawyer sometimes bases the fee on a fixed dollar amount for each hour or part of an hour spent working on your legal matter. Hourly rates can vary, depending on the lawyer. Ask your lawyer about the hourly rate and ask for an estimate of how many hours will be spent on your behalf.

What is the highest paying job in law?

The Highest Paying Legal JobsTrial Lawyers. Trial lawyers are among the highest paid legal professionals in the world. ... Intellectual Property Lawyers. ... Tax Attorneys. ... Real Estate Attorneys. ... Judges. ... Members of Congress. ... Law School Professor. ... Litigation Support Director.More items...•Dec 21, 2018

Which law is best to study?

Here are 16 fruitful, promising areas of law for you to consider.Complex Litigation. This is an area of law that demands a lot of patience and incredible attention to detail. ... Corporate Law. ... Tax Law. ... Intellectual Property. ... Blockchain. ... Healthcare. ... Environmental. ... Criminal.More items...

What is the easiest law to practice?

Estate Planning Although being a legal clerk is the easiest career path, it is only suited for beginners. Estate planning wins the most stress-free legal practice area when practicing law for lawyers. Many lawyers avoid estate planning as it is a field of law associated with death.Jan 30, 2022

How to get more Yelp reviews?

If you do want to encourage more Yelp reviews without actually asking, consider adding a Yelp badge on your website, add a link to your Yelp account in your email signature, add a “People love us on Yelp” sign/sticker in your office. Additionally, Google local maps listings rely heavily on reviews.

How long does it take to see results from SEO?

Depending on what types of cases you want and where geographically you want to get them from, it’s important to understand that this can take a year or longer to start seeing results.

Why are landing pages important?

Landing pages give less options for where a visitor can click, increasing the statistical probability that a user will fill out the case evaluation request form or call your firm. An intelligently designed landing page can lead to more calls or case evaluation requests being generated.

Why use call tracking numbers?

Use call tracking numbers to help you allocate your marketing budget. Most law firms have a tough time trying to figure out what different types of marketing is working or not working for them. A simple solution for many instances is using call tracking phone numbers.

Is there a lower cost per conversion for search engine optimization?

When you have a successful search engine optimization campaign, there aren’t many types of marketing campaigns that will result in a lower cost per conversion (especially considering the cost of running Google Ads in 2019!).

Does Yelp approve of asking for reviews?

to see what kind of reviews you have online before they hire you. Make it a practice to ask clients to review your law firm, although keep in mind Yelp does not approve of asking for reviews.

What makes a good lawyer?

Being a good lawyer is one of the best ways to get clients as a new lawyer. A good lawyer is always efficient and professional in handling his/her clients’ cases.

Why is the internet important for lawyers?

The seeming reluctance of lawyers to have an online presence has a lot to do with the old legal practice of not advertising. But there are great ways to use the internet without running afoul of the restrictions on an advertisement. One of the advantages of the internet is that it is a good place to get clients as a new lawyer.

Why is networking important in law?

The importance of networking in attracting clients to your law firm cannot be underestimated . Networking is the process of building and nurturing mutually valuable relationships with other people. There are several ways to network. So decide on the best one for you and make yourself visible and available.

What are the advantages of the internet?

One of the advantages of the internet is that it is a good place to get clients as a new lawyer. There are professional platforms where people meet to exchange ideas, goods, and services. Some of these professional platforms include: Linkedin. Facebook.

Renaming Your Law Firm: Trickier Than It Sounds

To the unaffiliated, law firm names have a simple formula: the names of its partners in a list. That’s it.

Consider Adding Live Chat. It Works

Many lawyers, initially, find the idea of having a Live Chat function on their website daunting and maybe even unattractive. Who has the time or resources to hire someone to chat on the computer all day? Aren’t those popup windows a distraction? Does that actually help the law firm get new clients?

Keep Your Legal Marketing on the Technological Cutting Edge

The way your firm’s prospects find services online constantly shifts. And the tools you can use to reach them always evolve. The law firms that beat their competition are the ones that keep their strategies updated.

Law Firm TV Advertising: Not Dead. Far From It

As people’s entertainment habits drift away from traditional TV, many law firms around the country ask the question: “Do we forge ahead with our TV advertising? Or do we focus only on the internet?”

Why Your Firm Should Sign Clients Electronically

It’s 2019. We’re deep into the digital age. So why not bring more of your intake process online?

Get Your Law Firm TV Ads Closed Captioned

Closed captioning on TV has expanded well beyond its roots as a service for people with hearing impairments. Watching television with the captions on is now a trend with all kinds of viewers. This makes closed captioning another tool you can use to boost the appeal and reach of your law firm advertising messages.

What is client centered law?

As Jack Newton writes in his book, The Client-Centered Law Firm, “Clear and open communication is absolutely critical to the success of any client-centered law firm. In fact, if you’re not communicating effectively, you’re taking a big risk. At the time of writing, communication errors made up more than 40% of LAWPRO claims for most practice areas.” Even if ineffective communication doesn’t rise to the level of malpractice, it can result in the loss of existing clients and potential referrals, negatively impacting your practice and mental health.

What is legal practice management software?

Legal practice management software, like Clio, can certainly handle the case management functions you’ll need to get and stay organized. However, case management is not always the same as project management. In a law firm, project management can be less to do with a specific client and more to do with achieving the firm’s broader goals and increasing efficiency by improving workflows or undertaking specific internal projects. Legal project management tools can help with planning, budgeting, billing, and other firm processes unrelated to a specific case, like getting organized.

Why should digital files be organized?

File organization is a particularly daunting topic for lawyers starting their own practices, and even for those going paperless. To ensure consistency across all file formats, digital files should be organized just as they were before going paperless, using the same file numbering and naming conventions.

What is Marie Kondo's method of organizing?

If organization for lawyers is new to you, and you’re not sure where or how to get started, consider the KonMari Method™. Marie Kondo is the tidying expert. Her method “encourages tidying by category–not by location–beginning with clothes, then moving on to books, papers, komono (miscellaneous items), and, finally, sentimental items.” When determining what to keep and what to discard—by recycling or donating where possible—ask yourself Marie Kondo’s famous question, “Does it spark joy?”

How to get organized based on memory?

So, to get organized, you’ll need to use calendars, checklists, and notebooks to keep track of tasks, case progress, deadlines, and miscellaneous thoughts. You can, of course, opt to use a legal pad or paper planner and calendar.

What is a CRM tool?

Client relationship management (CRM) tools, like Clio Grow, can help you automate the intake process, schedule consultations, accept online payments, and streamline day-to-day tasks like emails and follow-ups so that no potential client falls through the cracks. Once you’ve been retained, legal practice management software, like Clio Manage, can help keep track of client matters, including client communications. Secure client portals, like Clio Connect, make it easy to communicate with clients and share important information like calendar dates, documents, invoices, and more.

What is the first set of folders in a hierarchy?

The first set of folders in the hierarchy is usually categorized as something like Client Files, Closed Client Files, Potential Client Files, and Declined. Again, this may vary depending on your practice.

Friends and Family

Your friends and family will be one of the best referrals to help you find new clients as an attorney.

Join the Bar Association in Your Community

If you have absolutely no connections, the first thing you should do is join any bar associations of committees in your community. Making connections and building relationships with other attorneys will give others a chance to get to know you and what you do.

Develop Your Online Presence

Social media and online browsers are great places to start finding clients as an attorney.

Social Media

With a blog for your law firm’s website you can begin sharing content on places like Facebook, Twitter, Instagram, LinkedIn. Sharing on these platforms allow you to make direct connections with those who may need your legal services.

Advertising

Two methods of online advertising for lawyers is by hiring a Google Adwords agency or a Facebook Ads agency / Instagram Marketing Agency.

Attorney Lead Generation Services

If you’re not good with technology, social media, or websites, you can use an attorney lead generation service to find new clients.

Also on AmazeLaw

If your firm has a law website, having a way to instantly communicate …

How to make sure your business is open?

Make Sure They Know You’re Open 1 Add a banner to your website that lets clients know you’re still open 2 Update your contact forms and contact pages to reflect your hours 3 Explain to clients how things have changed for your business

What is pay per click?

Pay Per Click. Pay Per Click is a way of advertising in Google’s search results. The issue with pay per click is that it can get very expensive for personal injury lawyers. For example, car accident related keywords can run over $100 per click. You pay each time someone clicks that ad and visits your website.

Can you build it, they will come?

Sad ly the old phrase “if you build it, they will come” is not true with online marketing in general. There is so much stiff competition out there with personal injury firms investing massive resources into online marketing that you really do need to be the best to be seen. The good news is that you can do that through law firm SEO.

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